7 Most Important Reasons To Invest In Professional Video Production
The digital era has altered how firms sell their goods and services. Video creation stands out as one of the most powerful and engaging marketing tools that is easily accessible.
Checkout Seven Prime Reasons To Invest In Professional Video Production
Top few reasons why you should invest in professional video production:
1. popularity of Visual material:
Video content has become a digital mainstay. People now spend an average of 19 hours a week viewing internet videos, thanks to sites such as YouTube, which has grown in popularity since its debut in 2005. This popularity guarantees that firms may reach a large number of people.
2. Influence on Purchasing Decisions:
Videos have a significant influence on client and customer purchasing decisions. A whopping 88% of viewers said that a brand’s video content influenced them to make a purchase. This impact demonstrates the power of visual storytelling.
3. Improved Understanding and Engagement:
Videos simplify complex subjects, making them simpler for the audience to grasp. As a result, viewers are more likely to engage with a brand or product. According to studies, viewers remember more than half of what they see and hear in a video, compared to 10% of what they hear and 20% of what they see.
4. YouTube’s dominance:
YouTube is the world’s second-largest search engine, with over 1.9 billion users and over 1 billion hours of video consumption every month. Companies who use this platform with exceptional video content may get access to a large and engaged audience.
5. Mobile Video Consumption:
The introduction of smartphones has increased video consumption even further. Every day, users spend more than three hours on their phones, with a large chunk of that time spent watching videos. Businesses cannot afford to ignore this trend, which has seen mobile video views increase by 100% year after year.
6. SEO Advantages:
Videos not only increase viewer engagement but also improve a website’s SEO. Video content is prioritized by search engines such as Google, making it a significant tool for enhancing online exposure and ranking.
7. Variety and Creativity:
Video production provides endless opportunities to be creative in telling your story. Videos meet a variety of company purposes, whether they are brand films, instructional, client testimonials, or commercials. They enable companies to present their work in visually engaging and successful ways.
Finally, as the digital world evolves, the value of video content only expands. Professional video production is an asset that organizations cannot afford to ignore because of its power to engage, enlighten, influence, and work to grow businesses of all types and sizes.
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