Meta Is Facing Challenges Concerning Data-Collection Policies In EU Adding Paid Tier!
The European Union regulators have been scrutinizing and evaluating Meta’s data collection policies, especially concerning people’s privacy. Meta has found a way to avoid this scrutiny by planning paid versions of Instagram and Facebook.
Users in Europe will have to pay for subscription plans on Facebook and Instagram without advertisements. This policy of Meta will help the company fend off any questions the European Union has raised about privacy concerns.
With the subscription plans, Meta will get an opportunity not to disclose any information regarding their data collection policies. It has come as a development, especially due to how people in Europe interpret privacy concerns differently than the United States.
Meta has been highly confidential about the subscription plans, and three people shared this information on the condition that they must be kept anonymous. None of them wanted to come out regarding this plan, and a spokesperson of Meta also declined to comment.
According to these reports, Meta will have both versions, the free version of Facebook and Instagram, where they will get the advertisements, and the paid version. In the paid version, the subscribers will not have any advertisements.
It is also an opportunity for the users of the social media platforms concerning an alternative to having an experience with no ad-based services. The core business of the company Meta for the past 20 years has been to offer free social networking services.
Through this service, they sell advertisements to audiences and companies so that more exposure can be gained. It is a concern, especially when planning to add a paid tier, thus redesigning their products and services due to the data privacy rules.
In Europe, government policies concerning data privacy have significantly impacted companies and brands with social media platforms, changing the industry! It affects not only the advertising and marketing brands but also the audience!
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